Technology

iProperty in £2.5m investment call

UK start-up the iProperty Company is looking for £2.5 million in an investment round, split between traditional venture capital and the Seedrs investment platform, just six months after it launched.

Share this article

Share this article

UK start-up the iProperty Company is looking for £2.5 million in an investment round, split between traditional venture capital and the Seedrs investment platform, just six months after it launched.

Technology

iProperty in £2.5m investment call

UK start-up the iProperty Company is looking for £2.5 million in an investment round, split between traditional venture capital and the Seedrs investment platform, just six months after it launched.

Share this article

UK start-up the iProperty Company is looking for £2.5 million in an investment round, split between traditional venture capital and the Seedrs investment platform, just six months after it launched.

The business allows people to buy, sell and rent property without commission and without the influence of agents. Revenue is generated through a range of optional property services.

Investment is being sought in the form of £2 million venture capital and £500,000 from Seedrs, a popular crowdfunding website headquartered in the UK.

Brian Blake, chairman of the iProperty Company and former managing director of Swinton Insurance, said the investment would value the business at £8 million.

Just six months after launching, it has tie-up with major builders such as Barrat Homes, Persimmon and Taylor Wimpey and has more than 10,000 properties listed with a total value of £2.4 billion.

Blake said: “It’s exciting to think that having spent only a modest amount on test marketing we have properties listed in around 20 countries and have more UK listings than any online agent.

“Most of the new funding will be spent on marketing so the impact we make will be significant.”

John Candia, chief executive of the business, added: “There is growing interest in online property options and it is clear that consumers are increasingly turning away from the traditional way of selling property.

“Seedrs was an important part of our investment strategy because we want to offer everyone, especially our community of users, the opportunity to invest directly and earn a share in our future profits.”

Related Articles
Get news to your inbox

iProperty in £2.5m investment call

Share this article