Ali has spent the last 16 years dedicated to helping communities to travel more sustainably. In 1998 whilst in his final year at university, 2 weeks before Google was born, he set up liftshare.com - a clever website which helps people find others travelling the same way as them so they can share their journey.
What started in a university bedsit has grown steadily and now he and his team of 30 run the UK's national network of over 600 liftshare schemes for communities and businesses. Membership hit 540,000 in 2012. Liftshare currently saves 120,000 car journeys a day.
He is sure that if we make better use of what we have by sharing then we can make huge reductions in the resources we need.
Ali and his team have been awarded the Queen's Award for Innovation through Technology, The Ashden Award, Business Commitment to the Environment Award, Business in the Community National Award for Excellence, Essence of the Entrepreneur Award and the Young Entrepreneur of the Year Award.