With more small business owners switching to remote work, it's time to get creative. Just because the business world is changing, it doesn't mean you can't grow alongside it.

Here are four ways to grow your business remotely and avoid falling behind.

1. Use the Right Tools to Bolster Your Team

Since you won't see your employees in person regularly, you need to use the right tools to enable communication, training, work delivery, and more. A few of our favorites include:

• Zoom: Great for video conferencing.
• Slack: Offers an easy way to communicate with your team, create group chats, and upload and share documents.
• Loom: Perfect for recording and sharing videos of your screen, camera, or both.
• G Suite: A must-have for storing and sharing files.
• Trello: Allows you to organize projects into boards and delegate work among team members.

To overcome remote work challenges, consider training services like Learn To Win. They help organizations level up by offering training strategies that streamline business processes. Learn more about them at learntowin.com.

2. Focus on Online Reviews

You want to know what customers are saying about your business—the good, the bad, and the ugly. Reading online reviews allows you to learn what's working and what isn't.

Regardless of where you're operating, you'll have access to online reviews. Interact with customers and respond to them—even the negative reviews! Responsiveness will help solidify your online reputation and offers a great way to mediate the situation. If you have the opportunity to make things right with a customer, wouldn't you want to?

3. Grow Your Business on Social Media

In 2020, over 3.6 billion people reportedly used social media globally. We're talking about Instagram, Facebook, Twitter, and TikTok. What better place to promote your business than sites filled with billions of consumers?

Here are a few tips for promoting your business on social media:

• Keep branding consistent
• Create a regular posting schedule
• Make your content as visual as possible
• Stay on top of trends
• Cross-promote your social media platforms
• Advertise, advertise, advertise!

Creating quality posts can be time-consuming; therefore, hiring someone to take care of your social media accounts is a good idea. A social media manager will create, post, monitor, and respond to viewers.

4. Set Clear Goals

How do you expect to reach long-term goals if you don't set short-term ones? Make it clear to your employees the weekly goals and your expectations for each role.

Setting deadlines is a great way to prevent team members from falling behind. You want to be specific with your expectations and post them somewhere easily accessible. It's where platforms like Slack and Gsuite come in handy since you can keep these objectives available on shared cloud space.

Also, to keep everyone motivated, have weekly team meetings and one-on-one calls whenever necessary.

Final Thoughts

With these tips, go out there and start growing your business remotely. As long as you use the right tools, focus on online reviews, grow your business on social media, and set clear goals, you'll be on the road to success!